“Sustainable development is the pathway to the future we want for all. It offers a framework to generate economic growth, achieve social well-being, and exercise environmental stewardship”
BAN KI MOON

Employment Through Tourism
As a town predominantly focused on tourism, Victoria Falls has historically provided growth in terms of job creation and income for local communities. Pre COVID-19 employment through tourism in and around Victoria Falls accounted for an estimated 85% direct tourism employment with a balance of 15% in downstream tourism support or related sectors.

Community Development
Tourism in the region plays a vital a role in facilitating community development through infrastructural development, business mentoring and educational opportunities, all of which contribute to local communities in increasing skill and knowledge as well as improving the socio-economic status of the community.

Community Support
During crisis situations such as drought, and the current COVID-19 pandemic, key tourism businesses and partners play a vital role in offering essential support to the surrounding communities, such as food security, health and safety awareness, providing access to clean water etc.