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Braille for Tourism launched in Victoria Falls
In a historic milestone, and through an impressive collaboration between government and private sector, in continued efforts to achieve the 2030 sustainable development goals of 2030, the Ministry of Environment, Climate, Tourism and Hospitality Industry, together with Zimbabwe National Parks and Wildlife Management Authority, Vic Falls City Council, and Airports Company of Zimbabwe, and partnered…
What kind of functions does a Partnership undertake?
Every destination is different, but the fundamental functions typically include: Destination Marketing – targeted, aligned public and private marketing campaigns to secure the best visitors, overcome seasonality etc.Access facilitation – supporting partners engaged in air transport development, immigration, communication informationData and Research – provides market intelligence and insights to guide destination-level decisions, investments and priorities…
What is a Destination Management Partnership?
A stakeholder partnership that takes on the role of destination management. It is rare that one entity or institution can work across all of the different stakeholders that make up a destination. Most destinations today have instead established partnerships – usually public-private partnerships – where the partners are responsible for different elements managing the destination.…